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When disgust meets discovery

The concept of bugs as food

By 2050 the human population on earth will most likely be more than 9 billion, 2 billion more than today. The Unites Nations expects that the demand for food will increase dramatically over the coming decades. A world wide food crisis by 2050 is a very realistic scenario. Something has to change.


One possible solution experts say exists literally right under our noses, as well as below our feet and all around us: Bugs.


The disgust factor.


When confronted with Entomophagy (bugs as food) and bugs in general, many people express disgust. An interesting response. Our gut instinct and our learned perceptions makes us react to insects as if they are something disgusting. For most Western people -disgust- fear of insects is a social aversion. It is not rational. The challenge will be to get people to see insects differently. Food perceptions can change.

How many of you have said, “I would never eat that!” Have you ever stopped to think about why you feel that way? What if you had no choice? What if you had been taught differently?

“For most Americans, fear of insects is a social aversion. It’s not rational. People in other societies were introduced to bugs at an early age. It’s just not the way we grew up.”

“It is not the strongest or the most intelligent who will survive but those who can best manage change.”

—  Charles Darwin

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